It’s been quite a long while since I’ve publicly blogged. It’s funny and ironic how life can get away from you and you find yourself doing things because you have to and not because you love to. Part of the reason I haven’t written in a while wa simply because I didn’t have a computer. If you know me, you would know that this bit of information is shocking, My laptop was stolen out of my apartment on Christmas. And as these last few months have gone by, I realized how much I missed writing, designing, creating and being geeky.
Another thing is that I had originally planned on blogging a good portion of my project work for the electronic media class I was taking last semester; most of the files were lost when the computer was taken from me. The files for the final project, which was an 8 page InDesign layout for print on a topic of our choice, were also lost which was very disheartening to me. Luckily, I had converted the final project into an electronic flash file which I had conveniently stashed “in the cloud” for future access. Three months later and here we are. I finally got around to loading the flash file onto my website, which I am excited to share with you. And in doing so, gave me something exciting to write about. The file acts as a digital booklet which has an integrated page curling feature which allows you to hold your mouse down on the corner to turn the page with realistic page curling functionality. Check it out and let me know what you think. And be on the lookout for more blogs on creative work, I have a fun and exciting blog project in the works that I am doing the design and branding for. Details to follow in the near future.














Paid Search/SEO and Social Media need each other like a fish needs water, but for different reasons. Many traditional marketers aren’t viewing their targeted search from a brand identity perspective, which is a big mistake. As a devout supporter of social media, I know how important it is to participate in social brand engagement as a way to create an active dialogue with consumers around products and services. The main goal is to build brand value and connect with consumers, with the secondary goal of driving traffic, and, ultimately, sales. It’s important to stress that if you are looking to drive traffic for instant sale conversions, social media is not going to give you direct results. On the other hand, most marketers know that using paid search and standard SEO practices will primarily drive sales, leads, and conversions, but they don’t expect the short text of their paid search ads to do much for branding.
As a loyal Verizon customer since 1999, I began the search for a new phone. I owned an LG Voyager for about a year but wasn’t feeling satisfied with its performance; it was time to break-up and move on. I started casually dating the LG EnV touch, but that relationship was short lived, leaving me with a bitter taste in my mouth and a jaded outlook towards media-based phones. I was determined to put myself back out there and meet the love of life; a phone that was, by definition, perfectly seamless for all my social networking and data management needs. Blackberry? Droid? Eris by HTC? As a supporter of Google services for years, I decided it was time for an Android-based phone with Google integration. It was safe to say I was fully in love with Google and was desperately wanting to take our relationship to the next level.
Anyone that uses Gmail for multiple email accounts will appreciate the beauty and convenience of the newest
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